Nokia Reducing Handsets in 2010

 
Nokia has stated that it will be reducing the number of devices is will launch and offer to the market in 2010. Rather than launching a wide and diverse range of handsets, Nokia will concentrate on reducing the ‘unnecessary differentiation’ that seems to have crept into the range. Find out more about Nokia reducing handsets in 2010 after the jump…
In his speech at Capital Market Day, Antti Vasara, head of Nokia smartphone R&D, stated that Nokia will be reducing the number of handsets it will launch next year. The move is designed to reduce potential confusion in the market and help clearly define each range. We can already see this differentiation in action with the Nokia X6 – the first device in the X Series. Nokia brought in the X Series to help simplify its XpressMusic offering.
In a separate statement, Nokia CFO Timo Ihamuotila, stated that Nokia is forecasting a 10 per cent growth in mobile phone shipments for 2010. Of which, it is also expected that Nokia will continue to hold a 38 per cent share of the market.
So, with Nokia working on streamlining the offerings it will bring to market will the Nokia 5730 XpressMusic be the last of the funky messenger phones and will the likes of the Nokia E52 and Nokia E55 morph into a single device? What would you like to see emerge as the new devices on offer?